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Not so long ago, the Meta company introduced a new social network – Threads. The first users have already managed to try out the novelty. More than 100 million users have already become full-fledged social network users. In addition to positive evaluations, there were complaints, especially about the lack of a ribbon. Therefore, the company’s representatives announced a new update, fulfilling customers’ desires.
Threads – opportunities and potentially more profitable than competitors
New sites on the Internet – a lot of chances for users. For example, for the same gamers. People can share more of their experiences, for instance, if they choose to play casino online. The opening of Threads made a sensation, breaking the record set by ChatGPT in terms of downloads. The reasons could be the features that have become key:
- post-editing feature;
- multi-language;
- easy switching between accounts in Meta social networks.
All the features open exclusively after registration. In online casinos, you can play without registration, for example. But, creating an account today takes a minimum of time.
Returning to Meta, the company plans to engage not only users from Instagram but also from Twitter. The primary condition for creating an account is to have an Instagram profile. Such a proposal was controversial; perhaps, the state will be removed in the future.
The length of a post is 500 characters. In addition to text messages, photos, videos, and links are available to customers. Hashtags are used to search topics quickly, which is not a new feature. Specialists noted that Threads tries to use the maximum of the evaluated functions of social networks, trying to create something average but “their own”.
Among the evident disadvantages is the lack of a profile deletion function. If you try, there is also a risk of removing your Instagram account. Such a thing would want few users. Many hope that, in time, the problem will be solved.
Will the updates solve the problems, and is Threads a win for Meta?
The developers have expressed plans to implement a particular ActivityPub protocol. There extended programming codes of Mastodon, WordPress or Reddit-alternative Lemmy are included. Such an extension would make the social network a conditional hub for many other platforms. Experts fear that such a decision is too radical and potentially poses a significant challenge to other companies. From that, some promised features – like ActivityPub – work with limitations.
The new update added optimization to the social network and tweaked the feed. Users evaluated such a thing positively because they were listened to. More and more technologies will be implemented in Threads, affecting competitors’ work.
The social network is growing in popularity. As of today, it has gained a fifth of Twitter’s audience. If this continues, the app will become the most popular and successful in recent years. Experts say waiting and seeing if Meta delivers on its promises is essential. If the social network does work with most platforms, fixes minor bugs and can retain its audience, it is guaranteed success for years to come.
David Prior
David Prior is the editor of Today News, responsible for the overall editorial strategy. He is an NCTJ-qualified journalist with over 20 years’ experience, and is also editor of the award-winning hyperlocal news title Altrincham Today. His LinkedIn profile is here.
