Wednesday, November 4, 2026
  • About
  • Write for us
  • Contact
Today News
  • Business
  • Tech
    Business and technology news graphic from Today News

    LYQOR™ Founder Dr. Natalie Callis Explores the Human Risks Behind Increasingly Automated Decisions

    AI Exterior Design Generators: How Artificial Intelligence Is Making Home Renovation Easier

    AI Exterior Design Generators: How Artificial Intelligence Is Making Home Renovation Easier

    What Is OSINT Video Verification and How Investigators Do It

    What Is OSINT Video Verification and How Investigators Do It

    UK legislation on IT and business mobile security

    UK legislation on IT and business mobile security

    IT professionals using an artificial intelligence hologram interface

    Top Platforms for AI Workshop, Webinar and Bootcamp Certificates with Automatic Issuance in 2027

    Man working on a laptop in an open office space

    Why People-Focused IT Solutions Matter in an AI World

    Businessman checking a smartphone at a desk with analytics dashboards on his laptop and monitors

    Mobile-First Business Strategy: How Entertainment Apps Shape Consumer Behavior in 2026

    Photographer editing images on a laptop at a desk with cameras beside him

    Free Online Photo Editing Tools Like Photoshop

    Skyeton’s Drones Refuse to Land: How a Ukrainian Aviation Engineer Pulled Off What Europe Couldn’t

  • Consumer
    UK Entertainment Spend: What Households Refuse to Cut

    UK Entertainment Spend: What Households Refuse to Cut

    Why Entertainment Spending Is Holding Firm While UK Households Cut Back Elsewhere

    Why Entertainment Spending Is Holding Firm While UK Households Cut Back Elsewhere

    When Is Black Friday 2026 Key Dates, Deals and Shopping Tips

    When Is Black Friday 2026 Key Dates, Deals and Shopping Tips

    Something Different in the Basket: How UK Shoppers Are Getting US-Only Releases

    Something Different in the Basket: How UK Shoppers Are Getting US-Only Releases

    Why UK Consumers Are Becoming More Selective About the Digital Platforms They Use in 2026

    Why UK Consumers Are Becoming More Selective About the Digital Platforms They Use in 2026

    The Hidden Cost of Being a Fan: How Streaming and Subscriptions Add Up

    The Hidden Cost of Being a Fan: How Streaming and Subscriptions Add Up

    Everything You Should Consider Before Investing in a Raching Humidor

    Everything You Should Consider Before Investing in a Raching Humidor

    What Coffee Machine Buyers Really Want in 2026: Convenience, Quality and Value

    What Coffee Machine Buyers Really Want in 2026: Convenience, Quality and Value

    Why K-Beauty now belongs in wholesale beauty portfolios

    Why K-Beauty now belongs in wholesale beauty portfolios

  • Finance
    Small business accounting software

    Essential Features to Look for in Small Business Accounting Software

    Binance and Coinbase account restricted warning next to an online casino slot machine

    Why Depositing to a Casino Directly from Binance or Coinbase Can Get Your Account Banned

    Trader at a desk comparing discounted prop firm challenge offers on a laptop, with Black Friday sale tags, calendars and trading charts

    Best Places to Find Black Friday Prop Firm Deals

    XTB Online Investing app on the App Store shown on a tablet screen

    Leading Stock Market Apps for UK Investors [2026 Comparison]

    How to Reconcile Supplier Statements and Explain Balance Differences

    How to Reconcile Supplier Statements and Explain Balance Differences

    SpaceX’s $300 Target Is a Bet on the Future Space Economy

    SpaceX’s $300 Target Is a Bet on the Future Space Economy

    Mastercard Casino Payments in New Zealand

    Mastercard Casino Payments in New Zealand

    The Hidden Financial Risks of Growing an Online Business

    The Hidden Financial Risks of Growing an Online Business

    What Challenges Do Fintech Platforms Face When Expanding Internationally?

    What Challenges Do Fintech Platforms Face When Expanding Internationally?

  • Environment
    Why Climate-Adaptive Infrastructure Is Central to the UK’s Urban Regeneration Plans

    Why Climate-Adaptive Infrastructure Is Central to the UK’s Urban Regeneration Plans

    Lottery and the Environment

    Lottery and the Environment

    ​​How Trash Chutes Streamline Multi-Level Building Waste Management

    ​​How Trash Chutes Streamline Multi-Level Building Waste Management

    Green Logistics in Practice: How Sustainable Transport and Warehousing Saves Money and the Planet

    Green Logistics in Practice: How Sustainable Transport and Warehousing Saves Money and the Planet

    How Effective Waste Management Shapes Sustainable Urban Growth

    How Effective Waste Management Shapes Sustainable Urban Growth

    Microplastics Explained: Sources and Solutions

    Microplastics Explained: Sources and Solutions

    In a World of Environmental Scrutiny, India’s Vantara Earns a Rare Commendation

    In a World of Environmental Scrutiny, India’s Vantara Earns a Rare Commendation

    Aerial view of London shows Thames River, bridge, and cityscape with modern and historic buildings

    Why Air Pollution Control Systems are Important

    Five Ocean Discoveries That Could Change How We See the World

    Five Ocean Discoveries That Could Change How We See the World

  • Property
    AI Exterior Design Generators: How Artificial Intelligence Is Making Home Renovation Easier

    AI Exterior Design Generators: How Artificial Intelligence Is Making Home Renovation Easier

    AI Is Changing Real Estate and Here’s What That Means

    AI Is Changing Real Estate and Here’s What That Means

    Temporary Work Assignment in Berlin: How to Plan Short-Term Housing

    Temporary Work Assignment in Berlin: How to Plan Short-Term Housing

    Recapitalisations and Platform Sales Signal a Reset in European Real Estate

    Recapitalisations and Platform Sales Signal a Reset in European Real Estate

    Why Buy Property in Dubai? Key Benefits for UAE Property Investors

    Why Buy Property in Dubai? Key Benefits for UAE Property Investors

    Best Commercial Cleaning Companies in Buckinghamshire (2026) – Our Top Pick and 9 Others Worth Knowing

    Best Commercial Cleaning Companies in Buckinghamshire (2026) – Our Top Pick and 9 Others Worth Knowing

    Buying a Holiday Home in Spain: What the EU Residency Paperwork Doesn’t Tell You About Leisure Budgets

    Buying a Holiday Home in Spain: What the EU Residency Paperwork Doesn’t Tell You About Leisure Budgets

    Getting Mains Water to a New Home, Annexe or Plot: Who Does What, and in What Order

    Getting Mains Water to a New Home, Annexe or Plot: Who Does What, and in What Order

    Why Spain Is So Popular With Luxury Property Buyers Today

    Why Spain Is So Popular With Luxury Property Buyers Today

  • eCommerce
    Laptop showing coupon categories for shopping, travel, gaming, VPN and trading deals, surrounded by discount tags, parcels and a globe

    The Bountii Global Network Shows Off Its Latest Coupon Sites

    Tower Bridge in London lit up at dusk under a purple sky

    UK Online Furniture Sales Are Booming — Here’s How New Sellers Are Sourcing Stock Without a Warehouse

    How Ecommerce Brands Can Reduce International Delivery Times Without Overstocking

    How Ecommerce Brands Can Reduce International Delivery Times Without Overstocking

    How to Start an Ecommerce Business in Dubai from the UK

    How to Start an Ecommerce Business in Dubai from the UK

    Top Order Fulfillment Services for Brands Selling Across Multiple Channels

    Top Order Fulfillment Services for Brands Selling Across Multiple Channels

    What Growing Online Sales Mean for Small UK Businesses

    What Growing Online Sales Mean for Small UK Businesses

    Ecommerce Businesses

    How Ecommerce Businesses Can Improve Financial Visibility as They Grow

    Why UK Ecommerce Brands Are Investing in Custom Apparel and Embroidery?

    Why UK Ecommerce Brands Are Investing in Custom Apparel and Embroidery?

    From Order to Doorstep: How Small Businesses Can Improve Their Fulfilment Process

    From Order to Doorstep: How Small Businesses Can Improve Their Fulfilment Process

No Result
View All Result
Today News
Home Business

Bhanu Choudhrie and Alpha Utilities: a key player in GCC water sustainability

David Prior by David Prior
October 14, 2024
Reading Time: 6 mins read
Bhanu Choudhrie and Alpha Utilities: a key player in GCC water sustainability
719
VIEWS
Share on FacebookShare on TwitterShare on LinkedIn

Water scarcity is a critical issue affecting millions around the world. This challenge is particularly severe in the Gulf Cooperation Council (GCC) region, which includes countries like Bahrain, Saudi Arabia, and the United Arab Emirates (UAE). Bhanu Choudhrie, a director at desalination technology company Alpha Utilities, plays a key role in tackling this issue.

Choudhrie’s private equity firm C&C Alpha Group launched Alpha Utilities in the mid-2000s. Based in Sharjah, a constituent emirate of the UAE, the company has become a leader in small-scale desalination technology.

Related posts

Beyond seizure control: Epilamba Junior takes Cor.Con. International to the CPHI Pharma Awards 2026 finals

Beyond seizure control: Epilamba Junior takes Cor.Con. International to the CPHI Pharma Awards 2026 finals

November 3, 2026
237
Used Luxury Bags: How to Compare the Item and the Complete Offer

Used Luxury Bags: How to Compare the Item and the Complete Offer

November 3, 2026
469

The rapid growth of the GCC region’s population and climate change have intensified the need for effective water solutions in the Middle East. Alpha Utilities’ desalination solutions are more essential than ever for securing a sustainable water future in the GCC.

The importance of desalination in the GCC

Since industrialisation in the early 20th century, temperatures worldwide have risen dramatically, a trend strongly associated with climate change. The GCC region, with its already severe climate, faces higher risks from these escalating temperatures.

Despite their location in the Arabian Peninsula’s desert, GCC countries do receive rainfall. In 2022, the region saw about 214 billion cubic metres of precipitation, with Saudi Arabia getting the largest share due to its vast size.

The UAE experienced its heaviest rainfall in 75 years in April 2024, receiving the equivalent of 18 months’ worth of rain in 24 hours. (On average, the UAE had about 18 days of rain in 2022.) The UAE’s National Centre of Meteorology attributed the extreme weather to the broader effects of climate change.

Despite receiving varying levels of rainfall, providing drinkable water remains a significant challenge for the GCC region. With a combined population of over 54 million – up from 26.2 million in 1995 – the demand for potable water is high, especially given the region’s scarce sources of fresh surface water, like rivers and lakes.

Desalination offers a potential solution to the region’s water needs. This technology converts seawater, primarily taken from the Persian Gulf, into fresh water.

Currently, the GCC countries produce roughly 40% of the world’s desalinated water through more than 400 plants. Desalinated water accounts for around 90% of drinking water in Kuwait, 70% in Saudi Arabia, 86% in Oman, and 42% in the UAE.

By 2025, Saudi Arabia plans to reach a desalination capacity of 8.5 million cubic metres per day. This would supply daily water needs for about 34 million households — four times the current number. Achieving this will require multi-billion-dollar investments over several years.

The science behind desalination

Desalination means removing salt from seawater to make it safe to drink. There are various desalination methods, including distillation, reverse osmosis, and gas hydrate formation:

  • Distillation involves boiling seawater to separate salt from water. Cooling and condensing the steam produces pure water.
  • Reverse osmosis involves pushing water through a semipermeable membrane under high pressure. The membranes’ tiny pores allow water molecules through while blocking most larger molecules.
  • Gas hydrate formation involves combining water with a gas under high pressure and low temperature to form solid crystals. This process naturally excludes salts and impurities. Increasing the temperature releases the gas and leaves behind purified water.

Alpha Utilities: advancing desalination technology

Alpha Utilities operates desalination plants that produce a combined 3.7 million gallons of water daily. Its products include potable, sweet water with low-total dissolved solids (TDS), remineralised water, and demineralised water.

Additionally, Alpha Utilities customises water to specific recipes and mineral requirements. The company offers high-quality solutions for both drinking and industrial applications, including use in hospitals.

Alpha Utilities also specialises in developing small-scale ‘build, own, operate, and transfer’ (BOOT) desalination plants. These facilities enable clients to access water resources without the burden of substantial upfront costs or the need for in-house construction expertise.

Choudhrie and Alpha Utilities’ other directors take pride in the company’s accomplished team of desalination, engineering, and operations experts. These professionals manage both BOOT and BOO (build, own, and operate) projects and provide maintenance services for desalination plants.

Alpha Utilities also collaborates with technical consultancies. These partnerships help advance new projects and enhance existing capabilities.

Four strategies to reduce the GCC’s water security threats

The GCC increasingly recognises the need for comprehensive and sustainable water management strategies. Focusing on these four key strategies could effectively reduce water security threats:

  • Increasing and diversifying the water supply. For example, by reusing treated effluent for non-drinking purposes and groundwater replenishment. Currently, the Gulf reuses about 40% of wastewater, but the World Bank estimates this could reach 90%. Rainwater capture can also help replenish groundwater in some GCC countries.
  • Cutting down water demand with smart policies and conservation awareness campaigns. Key measures include recalibrating agricultural practices, promoting efficient irrigation, and reconsidering water subsidies. Reasonable tariffs and regulatory measures, like green building standards and water-efficient utilities, can also help manage demand pressures.
  • Investing in research and development to decarbonise desalination and mitigate the environmental impact of its brine by-product. Priorities include commercialising desalination facilities powered by renewables and improving overall desalination efficiency. Research into cultural, social, political, and religious perspectives on diverse water resources is also important, especially for wastewater reuse, which faces considerable cultural resistance.
  • Greater collaboration amongst GCC countries. By pooling experiences and best practices these nations can address common issues more effectively and develop culturally appropriate solutions. Science and technology can also serve as diplomatic tools in this regional collaboration.

Navigating water security with Bhanu Choudhrie and Alpha Utilities

As the GCC faces a projected 30% population increase over the next decade, securing its water future is becoming increasingly vital. This looming water crisis threatens to impact everything from economic stability to political dynamics. However, it also brings opportunities for innovative solutions.

Choudhrie’s involvement with Alpha Utilities underscores his commitment to advancing desalination technology and water sustainability in the GCC. He emphasises that these challenges can drive both technological and economic advancement.

‘Demand for desalinated water is increasing rapidly and is essential for industries in the region,’ Choudhrie noted in a 2020 interview. ‘Global warming poses a significant threat to human health, but it also has the potential to become the single biggest driver of economic transformation.’

Choudhrie’s view of the dual nature of the climate crisis – bringing both risks and rewards – aligns with the GCC’s approach to navigating environmental challenges. Supported by companies like Alpha Utilities, the region’s focus on innovative solutions and sustainable practices marks a major step towards managing water scarcity in the region.

About Bhanu Choudhrie

Bhanu Choudhrie is the founder and director of C&C Alpha Group. Based in London, this private investment firm supports exceptional entrepreneurial teams in developing and expanding their businesses.

Choudhrie also serves as a director of Alpha Utilities, a leading desalination company in the Middle East. The Hamriyah Free Zone Authority has recognised Alpha Utilities as one of its top three service providers for three years running.

In his various leadership roles, Choudhrie helps guide companies and clients towards their strategic goals. His investment strategy insights support business leaders who want to realise their venture’s potential and maximise growth.

Bhanu Choudhrie’s education and awards

Choudhrie studied international business and marketing at Boston University. He graduated from Harvard Business School’s Owner / President Management programme in 2016. His achievements include receiving the ‘Entrepreneur of the Year’ award at the UK’s Asian Voice Political and Public Life Awards in 2008.

David Prior

David Prior is the editor of Today News, responsible for the overall editorial strategy. He is an NCTJ-qualified journalist with over 20 years’ experience, and is also editor of the award-winning hyperlocal news title Altrincham Today. His LinkedIn profile is here.

Previous Post

The role of chatbot support in customer service in the FinTech industry

Next Post

Finding Your Perfect Watch: Luxury Looks With Value

Related Posts

Beyond seizure control: Epilamba Junior takes Cor.Con. International to the CPHI Pharma Awards 2026 finals
Business

Beyond seizure control: Epilamba Junior takes Cor.Con. International to the CPHI Pharma Awards 2026 finals

November 3, 2026
237
Used Luxury Bags: How to Compare the Item and the Complete Offer
Business

Used Luxury Bags: How to Compare the Item and the Complete Offer

November 3, 2026
469
Ecology Unit Planning for Neighbour Odor Complaints Around Restaurants
Business

Ecology Unit Planning for Neighbour Odor Complaints Around Restaurants

November 3, 2026
421
How to Start an Online Pharmacy Business in USA?
Business

How to Start an Online Pharmacy Business in USA?

November 3, 2026
355
The Role of Safety Systems in Protecting Tenants in London
Business

The Role of Safety Systems in Protecting Tenants in London

November 3, 2026
298
Business and technology news graphic from Today News
Business

LYQOR™ Founder Dr. Natalie Callis Explores the Human Risks Behind Increasingly Automated Decisions

November 2, 2026
242
Next Post
Finding Your Perfect Watch: Luxury Looks With Value

Finding Your Perfect Watch: Luxury Looks With Value

RECOMMENDED NEWS

5 Best Side Hustles in 2023

5 Best Side Hustles in 2023

4 years ago
617
MIG Welding

YesWelder MIG Welding Troubleshooting Guide to Improve Weld Quality

10 months ago
520
EDDM

Every Door Direct Mail (EDDM): Reaching Local Customers with USPS

2 years ago
68
Why UK Businesses Are Choosing Flexible Space Over Leases

Why UK Businesses Are Choosing Flexible Space Over Leases

1 month ago
607

BROWSE BY CATEGORIES

  • Business
  • Careers
  • Charity
  • Consumer
  • Culture
  • eCommerce
  • Education
  • Energy
  • Engineering
  • Entertainment
  • Entrepreneurs
  • Environment
  • Fashion
  • Finance
  • Food & Drink
  • Gaming
  • Gardening
  • Health
  • Insurance
  • Interiors
  • Legal
  • Leisure
  • Lifestyle
  • Manufacturing
  • Marketing
  • National
  • News
  • Opinion
  • Pets
  • Politics
  • Property
  • Sales
  • Sponsored Content
  • Sport
  • Sports
  • Tech
  • Transport
  • Travel
  • Uncategorized

BROWSE BY TOPICS

AI app banking Beauty broadband business cars Christmas connected construction cyber security data digital Digital Marketing Services ecommerce engage finance fitness health inflation insurance investment KYND lifestyle manchester music News overseas parkopedia Personal Injury Pharmaceutical Industry pocketbox property Real Estate recruitment seopa Skincare sports technology thinxnet tourism travel UK vehicles yorkshire

Latest news

Beyond seizure control: Epilamba Junior takes Cor.Con. International to the CPHI Pharma Awards 2026 finals

Beyond seizure control: Epilamba Junior takes Cor.Con. International to the CPHI Pharma Awards 2026 finals

November 3, 2026
Used Luxury Bags: How to Compare the Item and the Complete Offer

Used Luxury Bags: How to Compare the Item and the Complete Offer

November 3, 2026
Ecology Unit Planning for Neighbour Odor Complaints Around Restaurants

Ecology Unit Planning for Neighbour Odor Complaints Around Restaurants

November 3, 2026
How to Start an Online Pharmacy Business in USA?

How to Start an Online Pharmacy Business in USA?

November 3, 2026
The Role of Safety Systems in Protecting Tenants in London

The Role of Safety Systems in Protecting Tenants in London

November 3, 2026
Small business accounting software

Essential Features to Look for in Small Business Accounting Software

November 3, 2026
The Top A Level Tutors homepage

New Online Tutoring Platform Matches A Level Students With Exam Board Specialists

November 3, 2026
Is It Worth Taking Collagen Supplements? Discover Its Properties and Different Types

Is It Worth Taking Collagen Supplements? Discover Its Properties and Different Types

November 3, 2026
The Old Bell Hotel, a historic ivy-covered stone hotel, lit up at dusk with a lawn and stone tomb in the foreground

The Beautiful UK Hotels You Have Seen on Your Feed and Everything You Need to Know Before You Book

November 2, 2026
Education news graphic from Today News

Sara Salahaddin Mustafa Case Puts UK Education Leadership and Executive Accountability Under the Spotlight

November 2, 2026

Today News

  • About
  • Write for us
  • Contact
  • Privacy Policy

@2024 Rooftree Publishing Ltd

Sign up for our newsletter




  • Business
  • Tech
  • Consumer
  • Finance
  • Environment
  • Property
  • eCommerce

External Partners

1xbet mobil

1xBet live betting section

Recent News

Beyond seizure control: Epilamba Junior takes Cor.Con. International to the CPHI Pharma Awards 2026 finals

Beyond seizure control: Epilamba Junior takes Cor.Con. International to the CPHI Pharma Awards 2026 finals

November 3, 2026
Used Luxury Bags: How to Compare the Item and the Complete Offer

Used Luxury Bags: How to Compare the Item and the Complete Offer

November 3, 2026
No Result
View All Result
  • Home
  • Business
  • Tech
  • Consumer
  • Finance
  • Environment
  • Property
  • eCommerce
  • Write for us
  • About
  • Contact