Instagram story is a powerful feature that can easily take your marketing on this platform to the next level. But there’s nothing more frustrating than seeing your views drop on Instagram stories, and you can’t even trace what could be the problem.
So, why I am not getting views on Instagram Story like I used to? Well, there are several explanations as to why your views keep dropping consistently. Thankfully, you’ve come to the right place.
In this article, we’ve highlighted the top 5 reasons why you might be experiencing this problem, plus proven techniques you can use to fix it. That said, without any further delay, let’s jump right in, shall we?
5 Reasons Why Instagram Story Views Drop
1) My Account Shadow banned
One of the primary reasons why your views have dropped is shadow banning. A shadow banned account typically loses its position in the platform and isn’t recommended to potential users. Normally, shadow banning happens when you’ve violated community guidelines or misused hashtags.
The most direct way to tell if your account has been banned is in case there’s a sudden drop in views. So, start by checking if you’ve violated any guidelines or included banned hashtags. Then, remove these tags from your content.
Additionally, remove any offensive content that could potentially lead to community violation. Don’t forget to authentically engage with your audience and avoid automated actions.
2) Buying Story Views from Shady Websites
Buying story views has recently become one of the most beneficial ways to get the upper hand against competitors. However, it’s essential to avoid buying these views from shady websites since it will likely lead to a significant drop in engagement on your profile.
What’s more, shady websites will result in your account being suspended or even terminated by Instagram. Media Mister provide 100% authentic views from real accounts. When you buy Instagram story views from Media Mister, ensuring genuine engagement with your stories.
They offer secure payment options and a money-back guarantee for your peace of mind. Make your first purchase today, and watch your account grow!
3) Content is Stale
Content is the main reason why your audience will get excited about your stories. Otherwise, if you churn out stale content, your views will undoubtedly drop. That’s because your audience craves fresh, engaging content that speaks to their preferences and needs.
Any repetitive or uninspiring content will quickly be met with a significant drop in audience engagement. To deal with such issues, ensure you have an up-to-date content strategy. What does that mean? Start by creating a diverse content calendar with various and authentic stories.
Then, go ahead and ask your audience questions regarding your existing content. That will offer you informative insight on how to improve your current content calendar. Additionally, include trendy and hot topics in your content.
4) Not Using the Right Hashtags
Even though Instagram is more of a picture-focused platform, hashtags are still quite important. Instagram uses specific tags to categorize content and present them to the right audience at the right time.
Not using the right Instagram hashtags in your content will negatively impact your videos’ discoverability and visibility. Pay attention to what other influencers in your field are using as tags in their content.
On top of that, research niche-specific tags that are likely to amplify your content’s visibility. Then, carefully add these tags to relevant content in your profile, ensuring they are relevant to the post.
5) Posting at the Wrong Times
Timing is crucial since it helps to maximize your post’s visibility and engagement. Posting your content at the wrong time reduces your reach, leading to a drop in your views. In fact, if you consistently share your content when your audience is inactive, there’s a higher chance your content will go unnoticed.
Take your time and analyze your target audience’s demographic, occupation, and behaviour to find the best time to post. You can use Instagram’s Insights section or third-party analysis tools to find this information.
You can also experiment with posting at different times and monitor the response to find the optimal posting times. Remember to consider time zone differences when designing your ideal posting hours.
How to Get More Views on Instagram Stories
Here are techniques you can use to improve the engagement of your Instagram stories.
1) Share Exclusive Content
Viewers love to be appreciated. You create a sense of exclusivity by offering glimpses of behind-the-scenes clips and exclusive access. That will intrigue your audience and boost your views.
Start by showcasing sneak peek videos of an incoming product or special promotions available only to your followers. In the long run, such exclusive content will make your audience feel privileged. That will encourage them to come back for more, increasing your views as they eagerly await your next content.
2) Use Location Tags and Mentions
Adding location tags and mentions could significantly improve your post’s visibility and reach. Location tags directly connect your content to a specific place, enhancing your discoverability when users explore stories within that location.
This exposure can attract more users and brands to your stories and encourage collaborations. Strategically choose locations that might hold some relevance to your audience and content. Additionally, when mentioning other influencers, ensure it will add value to your content.
You can also work with other influencers to make the mentions more genuine. That’s because mentions work best when you have a personal relationship with the other account. Typically, the added exposure comes from the other user reposting your story.
Such collaborations will greatly enhance your reach, improving your engagement with your audience. Ultimately, this technique will help you grow your audience as you improve your overall account engagement, including views.
3) Engage With Your Audience
Engaging with your audience helps you create a loyal and active community. As a matter of fact, simply replying to your followers will make them want to reciprocate the effort by engaging with your stories, improving your engagement and visibility.
That said, make a point to respond to relevant comments, mentions, and DMs from your followers. You can also use interactive tools such as quizzes, questions, and pools to encourage engagement from your audience.
The main goal is to ensure you can create an authentic connection with your audience so they can directly resonate with your content. That way, you will increase the chances of your audience sharing your stories with their followers, expanding your reach and driving more views to your posts.
4) Run Contests & Giveaways
Finally, you can run contests and giveaways to get your followers excited and engaged. Contests have a way of fueling engagement and improving your post’s visibility. So, start by determining the best price your followers will prefer and how to approach this strategy.
Take a moment and post a poll asking for suggestions from your followers about the best prize for a contest. Once that’s done, you can request your audience to complete a task, such as liking and sharing your story, to join the contest. That way, you can also enhance your reach.
Of course, you will have to be patient and consistently adapt depending on what your users suggest. Couple that with the above strategies, and you are well on your to improving your story views and becoming a success on Instagram.
