Lewis Remington’s entrepreneurial journey, rooted in a passion for golf, led to the creation of a multi-million-pound travel company and culminated in a major business exit to billionaire investor Fred Done. In 2017, Lewis founded Golf Holidays Direct with a clear goal: to deliver high-quality golf travel experiences tailored to the needs of discerning clients. What began in a modest office grew into a market-leading brand, generating £22 million in annual revenue and serving over 300,000 travellers.
Passion Transformed into Purpose
Motivated by his own love for golf, Lewis spotted a gap in the market for a customer-first golf travel company. Drawing on personal experience, he researched top courses, secured exclusive partnerships, and built a team dedicated to creating bespoke travel itineraries. From luxury accommodation to local transport, the business focused on every detail to ensure client satisfaction.
Growing a Brand from the Ground Up
In the early stages, Lewis Remington handled customer enquiries, supplier negotiations, and logistical planning personally. Every profit was reinvested to grow the team, develop the website, and expand destination offerings. Even during the height of the COVID-19 pandemic, he adapted quickly by launching virtual consultations and enhanced safety protocols, allowing the business to maintain trust and bounce back strongly once restrictions eased.
Momentum and Market Recognition
By 2024, Golf Holidays Direct had become one of the fastest-growing travel companies in the UK. Its consistent year-on-year growth earned it a place in The Sunday Times Top 100 Fastest Growing Companies. Lewis introduced innovations such as real-time feedback tools and ongoing staff training, ensuring high customer satisfaction and strong repeat business.
A Landmark Sale
In mid-2025, following multiple approaches from major players in the travel sector, Lewis finalised a sale to Sports Tours International, the global sports travel brand owned by Betfred founder Fred Done. The deal was completed for an undisclosed eight-figure sum, cementing the value and reputation of the brand Lewis had built over the previous eight years.
Leadership and Lessons Learned
Lewis’s success story reflects the qualities needed for long-term entrepreneurship: adaptability, strategic thinking, and an unwavering focus on the customer. His leadership style promoted collaboration and accountability, empowering his team to take pride in their work and drive innovation.
Looking Ahead
Despite reaching a significant milestone with the sale, Lewis remains in place as Managing Director, guiding Golf Holidays Direct through its next phase. With access to greater resources and a global network, he plans to expand into new destinations, invest in booking technology, and continue elevating the brand as the go-to choice for golf travel worldwide.
Lewis Remington’s journey from solo founder to respected entrepreneur is a clear example of what can be achieved with passion, focus, and smart execution. His story offers genuine inspiration for the next generation of business leaders.
David Prior
David Prior is the editor of Today News, responsible for the overall editorial strategy. He is an NCTJ-qualified journalist with over 20 years’ experience, and is also editor of the award-winning hyperlocal news title Altrincham Today. His LinkedIn profile is here.