Thursday, October 23, 2025
  • About
  • Write for us
  • Contact
Today News
  • Business
  • Tech
    Dual-monitor setup on a desk shows code on one screen and a chat application on the other. Headphones and a smartphone are nearby, suggesting productivity.

    How Real-Time Technology Is Shaping the Future of Digital Entertainment

    Belitsoft Explains Why UK-based Companies Nearshore Bespoke .NET Development

    Belitsoft Explains Why UK-based Companies Nearshore Bespoke .NET Development

    How Smart Viewers Are Changing the Way They Watch TV

    How Smart Viewers Are Changing the Way They Watch TV

    Two people work at computers with code visible on the screen, set in an office with a focused atmosphere. One wears a striped shirt; the other has glasses.

    Unlocking Success: Why IT Support Matters for Business

    Advanced pump technology enhances sustainability in shipping

    Advanced pump technology enhances sustainability in shipping

    Bridging Data, Marketing and Research: An Interview with Raabia Riaz

    Bridging Data, Marketing and Research: An Interview with Raabia Riaz

    Mobile App Testing

    Exploring the Importance of Mobile App Testing

    AI

    The Four Steps That Make AI Systems Trustworthy (According to Federal Standards)

    How to Choose the Right Analytics Tools to Improve Your Payment Workflow

    How to Choose the Right Analytics Tools to Improve Your Payment Workflow

  • Consumer
    Understanding the Baby Monitor Market: What’s Driving Growth and Innovation

    Understanding the Baby Monitor Market: What’s Driving Growth and Innovation

    Craving Connection: Why Food Gifting Is the New Love Language

    Craving Connection: Why Food Gifting Is the New Love Language

    How to Celebrate Milestones from Afar: The Rise of Digital Gifting in the UK

    How to Celebrate Milestones from Afar: The Rise of Digital Gifting in the UK

    How to adjust glasses at home – a step-by-step guide!

    How to adjust glasses at home – a step-by-step guide!

    Why quality toilet cubicle hardware matters

    Why quality toilet cubicle hardware matters

    Common Mistakes in KYC Identity Verification

    Common Mistakes in KYC Identity Verification

    Consumer habits

    British Furniture Market Sees Significant Changes in Consumer Preferences

    Why are high-street bookmakers declining in the UK?

    Why are high-street bookmakers declining in the UK?

    Straps for smartwatches: The Complete guide

    Straps for smartwatches: The Complete guide

  • Finance
    The Benefits of Accepting Crypto Payments in E-Commerce

    The Benefits of Accepting Crypto Payments in E-Commerce

    Dogecoin Adoption Never Stopped Soaring

    Dogecoin Adoption Never Stopped Soaring

    Hand holding a key over a table with Euro banknotes scattered and a calculator nearby, suggesting themes of finance, investment, or real estate.

    How Brokers Can Help You Compare Loans in Denmark and Save on Interest

    MPs Continue Push For Gambling Tax Increase

    MPs Continue Push For Gambling Tax Increase

    Is Britain Ready for a Digital Pound? The Cybersecurity Battle You Haven’t Heard About

    Is Britain Ready for a Digital Pound? The Cybersecurity Battle You Haven’t Heard About

    Smartphone displaying stock graphs is on a desk with a keyboard and mouse in front of a computer monitor. The setting feels modern and tech-focused.

    FTX Unwind Continues: $1.6B Payout Signals Progress Amid Market Uncertainty

    Solana Crypto Casino: Why Speed Isn’t Just a Feature – It’s the Foundation

    Solana Crypto Casino: Why Speed Isn’t Just a Feature – It’s the Foundation

    How workplace pensions have changed in the UK

    How workplace pensions have changed in the UK

    Computer monitor, calculator, keyboard, mouse, smartphone, and wireless earbuds on a pink surface, creating a modern and tech-focused scene.

    Surprising Tools That Can Help You Manage Your Money

  • Environment
    Aerial view of London shows Thames River, bridge, and cityscape with modern and historic buildings

    Why Air Pollution Control Systems are Important

    Five Ocean Discoveries That Could Change How We See the World

    Five Ocean Discoveries That Could Change How We See the World

    Choosing the Right Sustainability Partner: How Eco-Efficient Tech Transforms Industry

    Choosing the Right Sustainability Partner: How Eco-Efficient Tech Transforms Industry

    Moving Abroad? Here’s What to Expect – and Why Cardboard and Plastic Waste Removal Is Essential After Unpacking

    Moving Abroad? Here’s What to Expect – and Why Cardboard and Plastic Waste Removal Is Essential After Unpacking

    How Weather Events Like Heavy Rain or Heatwaves Affect Pest Activity

    How Weather Events Like Heavy Rain or Heatwaves Affect Pest Activity

    Building a Carbon-Competitive Advantage with Sustainability and Decarbonization Consulting

    Building a Carbon-Competitive Advantage with Sustainability and Decarbonization Consulting

    The Lost Art of Orienteering: Why Map and Compass Skills Still Matter

    The Lost Art of Orienteering: Why Map and Compass Skills Still Matter

    Sustainability in Dining: Reducing Waste for a More Profitable Future

    Sustainability in Dining: Reducing Waste for a More Profitable Future

    Environmental Benefits

    What Are The Environmental Benefits Of Choosing Eco-friendly Rubbish Removal In Croydon?

  • Property
    Septic Tank Emptying: How Often Is It Really Needed?

    Septic Tank Emptying: How Often Is It Really Needed?

    urban design

    Good Urban Design is not a Luxury; it is a Necessity

    Hand holds a keychain with a house-shaped pendant and keys, symbolizing home ownership. The background shows a blurred, warmly lit interior.

    The Importance of Getting the Best Deals for Your Home

    From Classic to Contemporary: A Guide to Your Home’s Door Options

    From Classic to Contemporary: A Guide to Your Home’s Door Options

    Orange and white Mediterranean buildings with blue railings under a clear sky in Limassol, Cyprus. The bright colors and sunny day evoke a cheerful, tranquil vibe.

    Modern vs Traditional: The Range of Houses for Sale in Limassol

    Real Estate in Dubai

    Real Estate in Dubai: Strategic Investment Insights for 2025

    Safe asbestos management for homeowners

    Safe asbestos management for homeowners

    Angular, metal sheet wall with diamond patterns behind a dark railing, conveying an industrial feel. The texture is reflective and geometric.

    7 Design Concepts That Use Decorative Metal Sheets

    Worker repairs a red-tiled roof, balancing on scaffolding. They wear protective gear under a clear blue sky, conveying focus and diligence.

    The Complete Guide to Roof Repairs: What Every UK Property Owner Needs to Know in 2025

  • eCommerce
    The Live Shopping Market has Surged to $32bn

    The Live Shopping Market has Surged to $32bn

    Winning PPC Strategies for E-Commerce Brands

    Winning PPC Strategies for E-Commerce Brands

    SEO Agencies

    How To Audit Your Ecommerce Site Structure SEO? A complete Step-by-step Guide for Beginners

    Ecommerce Platform

    What Makes a Global Ecommerce Platform User-Friendly

    From 1688 to shopee: the singaporean seller’s guide to paying china suppliers

    From 1688 to shopee: the singaporean seller’s guide to paying china suppliers

    The Importance of Digital Valuations for UK Ecommerce Brands

    The Importance of Digital Valuations for UK Ecommerce Brands

    Blink-and-Buy: Designing Checkouts That Convert in Under 10 Seconds

    Blink-and-Buy: Designing Checkouts That Convert in Under 10 Seconds

    High Stakes Strategies: Lessons E-commerce Entrepreneurs Can Learn from Casinos

    High Stakes Strategies: Lessons E-commerce Entrepreneurs Can Learn from Casinos

    Amazon Expert

    Amazon Expert: Key Qualifications to Look For

No Result
View All Result
Today News
Home Business

How To Do Keyword Research For SEO

Kane William by Kane William
November 8, 2024
Reading Time: 7 mins read
How To Do Keyword Research For SEO
491
VIEWS
Share on FacebookShare on TwitterShare on LinkedIn

Doing keyword research correctly can help more people find you online, whether you run a blog, an online store, or a local business. In this blog, we’ll go over how to conduct keyword research for both general and local SEO.

Keyword research is an essential component of SEO because it helps you determine what your audience is looking for so you can create content that matches their needs.

Related posts

Speaker at the World Economic Forum presents data on a large screen in a modern conference room. Attendees sit attentively, creating an engaged atmosphere.

Six Ways to Make Business Events More Engaging

October 23, 2025
510
Ten Smart Office Design Features You Need Now

Ten Smart Office Design Features You Need Now

October 23, 2025
358

What is Keyword Research? The Key to Ranking Higher

The act of identifying and analysing the terms and phrases people use to look up information on search engines like Google is known as keyword research. These keywords assist you in understanding user preferences and finding writing ideas. Increase the number of people who visit your website by creating content that matches what people are searching for through effective keyword research.

Why Every Marketer Needs Keyword Research for SEO Success

  • Understand Your Audience: Keyword research will help you understand your audience, what your target audience is interested in, and what questions they are asking.
  • Improve Rankings: Boosting your scores is a great opportunity when you focus on the right keywords to improve your ranking in search engine results.
  • Drive Traffic: Increases traffic through which appropriate keywords can attract more visitors to your content on your site.
  • Content Ideas: Keyword research provides you with content ideas for blogs, articles, and any other forms of content people would be searching for.
  • Stay Competitive: Who are your competitors targeting, and what gaps in the marketplace can you fill?

How to Keyword Research for SEO

Many people ask the same question: How do I do keyword research for SEO? Below, we will explain the solution.

Step 1: Brainstorm Seed Keywords

Begin with brainstorming a list of seed words relating to your business or niche. Seed words are generally descriptive words used to describe what you have, offer, or create. For example, if your business is a bakery, some seed keywords could be “cakes,” “pastries,” “bread,” and “baking tips.”

Step 2: Use Keyword Research Tools

Having such seed words, it’s now just a matter of having keyword research tools expand the list. Some popular ones are:

  • Google Keyword Planner is a free tool that gives keyword ideas along with search volume data.
  • Ubersuggest: provides keyword ideas with volumes, competition,
  • Ahrefs: in-depth keyword analysis with search volume and difficulty, also
  • SEMrush: Paid for keyword suggestion with competitor analysis.

These tools can expose related keywords, long-tail keywords, and a phrase of three words or more that could drive targeted traffic to the website.

Step 3: Search Intent

Lastly, the intent of the keyword also needs to be known. There are four broad categories of search intent types:

  • Informational: The user is searching for information. For example: “How to bake a cake.”
  • Navigational: The user is searching for a specific website. Example-“Wikipedia.”
  • Transactional: The user is looking to buy, for example, “buy chocolate cake online.”
  • Commercial Research: The user is likely to buy and surf with the intent to compare or review (e.g., “best cake delivery service”).
  • Thus, you will ensure that your content is rich and engaging because it satisfies the user’s purpose.

Step 4: Competition Research

Look at the competition for your targeted keywords. Do your keyword search on Google, take a look at the number one result, and then reflect on the following questions:

  • Who is ranking: Are they big, old, well-established sites or small blogs?
  • Content quality: What kind of content do they offer? Is it profound, informative and exciting?
  • Keyword implementation: How does your competition in their content implement the keyword?

Analysis will give you an idea of what you should be doing to rank well for the keywords you have chosen.

Step 5: Choose Your Keywords

You can then draw out the balance when you need to compromise between the short-tail and long-tail keywords from your research. Short-tail keywords are very general because they include words like “cake.” Long-tail keywords are particular since you’ll end up working with something like “gluten-free chocolate cake recipe.” Long-tail keywords have less competition and more targeted traffic.

Step 6: Optimize That Content

Alright, you have all these keywords. Now, let’s optimise that content. How to do it:

  • Title: Put your primary keyword in the title of your post.
  • Headings: You can structure your content with headings (H1, H2, H3) and put in those keywords organically.
  • Body Text: Use your keywords throughout but not to this range to displace the flow. Avoid it.
  • Meta Description: Write a meta description that actually calls the user to click through and comprises the target keyword.
  • Images: Optimize the images using alt text that should include target keywords as well.

Step 7: Follow Up Your Results

Monitor your results once published. By tracking visitors, rankings and what’s being done on those pages through Google Analytics and Google Search Console, you will be able to fine-tune your keyword strategy over time.

How to do Keyword Research for Local SEO

Keyword research can never be compromised when it comes to a local business. Thus, here is how to do keyword research for local SEO:

Step 1: Focus on Local Keywords

While doing local keyword research for SEO, you’re going to want to include location-based keywords. Using the London-based bakery, some of your most important keywords will be “bakery in London,” “best cakes in London,” or “cake delivery in London.”

Step 2: Use Google My Business

Optimise your Google My Business profile. This website will ask you to input keywords describing your business and where you are. This helps your business show up in local searches and Google Maps.

Step 3: Research Local Competitors

Follow the keywords of the local competitors for this specific locality. You will, in general, find that the keywords of their competitors allow you to see local search trends and will guide you toward the potential keywords your business may need.

Step 4: Local SEO Tools

Use the Moz Local, BrightLocal or Whitespark tool to determine the local keyword opportunities and audit and analyse your performance regarding the local SEO.

Step 5: Create Location-Based Content

Localised keyword-based content. It could be some blog posts about an event in your area, a recipe prepared using some food product that is local, or even a success story of a client located within your area.

Step 6: List in Local Directories

Publish your business in local directories and review websites. This will increase your visibility in local search results and, therefore, contribute to your keyword strategy.

Conclusion

Keyword research is one of the essential stages during the SEO process that will help you connect with your audience and advance your website’s presence. In this blog, we have explained how to do keyword research or SEO. Even after using the above steps, you stand a chance of coming up with effective keyword research for general SEO. We have also explained how to do keyword research for local SEO. 

You monitor the needs of your audience and the appropriate keywords they require as part of monitoring their performance, which keeps your strategy up-to-date. Gaining your business goals through the proper use of best SEO services since it allows you to have a strong online presence. These SEO services ensure that your website is appearing on a higher ranking on search results, hence greater traffic flow, and more explicit presence of your brand.

Kane William

Previous Post

How to Remove Activation Lock Without Apple ID for Free

Next Post

Custom Packaging results unleashing the Power of Personalized Brand Packaging

Related Posts

Speaker at the World Economic Forum presents data on a large screen in a modern conference room. Attendees sit attentively, creating an engaged atmosphere.
Business

Six Ways to Make Business Events More Engaging

October 23, 2025
510
Ten Smart Office Design Features You Need Now
Business

Ten Smart Office Design Features You Need Now

October 23, 2025
358
10 Reasons Why Lucid Wall Art Is the Go-To Brand for Modern British Homes
Business

10 Reasons Why Lucid Wall Art Is the Go-To Brand for Modern British Homes

October 23, 2025
733
Understanding ForbrukslÄn: A Practical Guide to Consumer Loans
Business

Understanding ForbrukslÄn: A Practical Guide to Consumer Loans

October 23, 2025
363
The Ultimate Instagram Followers Growth Checklist for Creators & Small Brands
Business

The Ultimate Instagram Followers Growth Checklist for Creators & Small Brands

October 22, 2025
267
The Ultimate Guide to Modern Packaging Design Trends in 2025
Business

The Ultimate Guide to Modern Packaging Design Trends in 2025

October 22, 2025
444
Next Post
Custom Packaging

Custom Packaging results unleashing the Power of Personalized Brand Packaging

RECOMMENDED NEWS

E-Commerce

Shipping from the U.S. to Canada: A Guide for E-Commerce Stores

12 months ago
64
An Introduction to Polygon Crypto

An Introduction to Polygon Crypto

2 years ago
413
Use Your ESTA Visa for America and Enjoy Every Business Trip

Use Your ESTA Visa for America and Enjoy Every Business Trip

4 years ago
426
Investment Seminar Speaker

Investment Seminars You Can’t Afford to Miss

1 year ago
506

BROWSE BY CATEGORIES

  • Business
  • Careers
  • Charity
  • Consumer
  • Culture
  • eCommerce
  • Education
  • Energy
  • Engineering
  • Entertainment
  • Entrepreneurs
  • Environment
  • Fashion
  • Finance
  • Food & Drink
  • Gaming
  • Gardening
  • Health
  • Insurance
  • Interiors
  • Legal
  • Leisure
  • Lifestyle
  • Manufacturing
  • Marketing
  • National
  • News
  • Opinion
  • Pets
  • Politics
  • Property
  • Sales
  • Sport
  • Sports
  • Tech
  • Transport
  • Travel
  • Uncategorized

BROWSE BY TOPICS

Agency AI autosmart banking Beauty business Christmas construction cyber security data digital Digital Marketing Services ecommerce entertainmnet finance fitness Forex health inflation insurance kitchen KYND lifestyle manchester music News north overseas Personal Injury Pharmaceutical Industry property Real Estate recruitment Sir Michael Morpurgo Skincare sports technology tourism travel UK vehicles Warkworth village watch workspace yorkshire

Latest news

This year in online gaming: how 2025 is poised to break barriers

Free vs Paid Online Games: Where to Get the Best Entertainment

October 23, 2025
Modern kitchen with a large marble island, wooden stools, and hexagonal tile backsplash. White cabinets and pendant lights create a bright, inviting space.

How to Keep Your Kitchen Looking New Without a Full Renovation

October 23, 2025
Dual-monitor setup on a desk shows code on one screen and a chat application on the other. Headphones and a smartphone are nearby, suggesting productivity.

How Real-Time Technology Is Shaping the Future of Digital Entertainment

October 23, 2025
Four white circular tins with labels: Nicotine (lid open showing pouches), Mint, Wintergreen, and Citrus. Minimalist design on a plain surface.

Nicotine Pouches as a Modern Alternative to Smoking

October 23, 2025
Speaker at the World Economic Forum presents data on a large screen in a modern conference room. Attendees sit attentively, creating an engaged atmosphere.

Six Ways to Make Business Events More Engaging

October 23, 2025
Ten Smart Office Design Features You Need Now

Ten Smart Office Design Features You Need Now

October 23, 2025
10 Reasons Why Lucid Wall Art Is the Go-To Brand for Modern British Homes

10 Reasons Why Lucid Wall Art Is the Go-To Brand for Modern British Homes

October 23, 2025
Understanding ForbrukslÄn: A Practical Guide to Consumer Loans

Understanding ForbrukslÄn: A Practical Guide to Consumer Loans

October 23, 2025
Fire Pump Maintenance Services Alaska

Fire Pump Maintenance Services Alaska

October 23, 2025
Behind the Mission: How Cajun Navy 2016 Became a Respected Disaster Relief Organization

Behind the Mission: How Cajun Navy 2016 Became a Respected Disaster Relief Organization

October 23, 2025

Today News

  • About
  • Write for us
  • Contact
  • Privacy Policy

@2024 Rooftree Publishing Ltd

Today News in association with Kajino.com

Sign up for our newsletter




  • Business
  • Tech
  • Consumer
  • Finance
  • Environment
  • Property
  • eCommerce

Recent News

This year in online gaming: how 2025 is poised to break barriers

Free vs Paid Online Games: Where to Get the Best Entertainment

October 23, 2025
Modern kitchen with a large marble island, wooden stools, and hexagonal tile backsplash. White cabinets and pendant lights create a bright, inviting space.

How to Keep Your Kitchen Looking New Without a Full Renovation

October 23, 2025
No Result
View All Result
  • Home
  • Business
  • Tech
  • Consumer
  • Finance
  • Environment
  • Property
  • eCommerce
  • Write for us
  • About
  • Contact