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The Psychology Behind Online Slot Games: How they keep you Coming Back

David Prior by David Prior
May 22, 2023
Reading Time: 3 mins read
The Psychology Behind Online Slot Games: How they keep you Coming Back
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Slots are the most profitable casino games for online casino operators. They are the type of games that offer the purest form of entertainment. However, they can be very addictive. Developers design these games to keep people coming back for more – also try Big Bad Wolf slot game.

But how does the psychology behind online slot games work in practice? Well, Let’s find out.

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The Psychological Basics Behind Online Slots

Online slot games are designed to be very appealing to players. With a lot of competition in the industry, every developer has to be creative and innovative to produce the best slots.

During the 1990a, an American psychologist and behaviourist Fredrick Skinner discovered some basic principles after he conducted experiments with pigeons. In a similar vein to Ivan Pavlov, Fredric carried out his experiments with conditioning.

The psychologist used a conditioning chamber to condition various animals to perform certain tasks. He placed one animal after another in the box and studied their behaviour around stimuli like light or touch. He also gave the pigeons rewards. This would include either stopping an annoying sound or giving them food.

Slots have been likened to this experiment because they don’t always give rewards. Fredrick discovered that the best way to condition the subject was by not rewarding them every time so that they would keep “playing”. He found out that animals (and people) are more likely to keep playing if there is a reward at the end but not a guarantee of one.

How Slots Keep Players Coming Back

Slot games online use rewards and psychological theories to keep them playing. But, before they start playing, they need to be encouraged to enter the online slot site in the first place.

While a well-designed gambling site is important, bonuses and promos are essential for attracting players. For example, if a player sees a casino offering a 500% match deposit bonus, they will immediately be drawn to that casino.

After signing up, they will experience the “flow” of the condition box, where they will be given rewards that keep them playing and returning for more. These rewards include free spins, infinite bonus rounds, multiple lines and occasional mini-games.

How Slots Keep You Playing for Hours

Slot games are the type of games that will keep you on the screen for hours. This is because of the “flow” of the game. People are more motivated and focused on something when there is flow. Every task must have a little goal with rules attached for this to happen. The activity has to provide immediate feedback and include challenges.

Looking at the criteria above, it is clear how slots can get players into the state of “flow”. This may make players lose a lot of time in slots.

There are so many ways slot games keep players coming back. Some have high-quality designs and animations that appeal to many players. The idea is to create an immersive experience for players that works with slots psychology.

David Prior

David Prior is the editor of Today News, responsible for the overall editorial strategy. He is an NCTJ-qualified journalist with over 20 years’ experience, and is also editor of the award-winning hyperlocal news title Altrincham Today. His LinkedIn profile is here.

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