Friday, May 9, 2025
  • About
  • Write for us
  • Contact
Today News
  • Business
  • Tech
    How Private Cloud Enhances Risk Management and Compliance in Financial Services

    How Private Cloud Enhances Risk Management and Compliance in Financial Services

    Remote Data Scientists

    The Trio That Powers AI: Why Remote Data Scientists, Engineers & Architects Are in High Demand

    Edge Computing in IoT: A Game-Changer for Product Performance

    Edge Computing in IoT: A Game-Changer for Product Performance

    PicLumen’s

    From Casual to Professional: How PicLumen’s AI Helps Create the Perfect Avatar

    Hosting

    How to Choose Hosting That Shields Your Website from Attacks

    AI Math

    Top Benefits of Using an AI Math Solver for Students

    Remote Data Scientists

    The Trio That Powers AI: Why Remote Data Scientists, Engineers & Architects Are in High Demand

    5 Best Software Developers Companies in the United Kingdom

    5 Best Software Developers Companies in the United Kingdom

    EDM Music Production

    How AI Helps EDM Music Production

  • Consumer
    How to adjust glasses at home – a step-by-step guide!

    How to adjust glasses at home – a step-by-step guide!

    Why quality toilet cubicle hardware matters

    Why quality toilet cubicle hardware matters

    Common Mistakes in KYC Identity Verification

    Common Mistakes in KYC Identity Verification

    Consumer habits

    British Furniture Market Sees Significant Changes in Consumer Preferences

    Why are high-street bookmakers declining in the UK?

    Why are high-street bookmakers declining in the UK?

    Straps for smartwatches: The Complete guide

    Straps for smartwatches: The Complete guide

    High street retailers are at a “crossroads”, says retail tycoon

    High street retailers are at a “crossroads”, says retail tycoon

    The Benefits of Carbon Fibre Material Used in New Folding Electric Wheelchairs

    The Benefits of Carbon Fibre Material Used in New Folding Electric Wheelchairs

    Valentine’s Day Gifts for Her: From Sweet Surprises to Timeless Classics

    Valentine’s Day Gifts for Her: From Sweet Surprises to Timeless Classics

  • Finance
    Top Metrics to Track When Using Forex Signals: 5 Key Indicators for Better Trading Outcomes

    Top Metrics to Track When Using Forex Signals: 5 Key Indicators for Better Trading Outcomes

    Are Microtransactions Still as Contentious as They Once Were?

    Are Microtransactions Still as Contentious as They Once Were?

    The Impact of Fintech on Traditional Banking

    The Impact of Fintech on Traditional Banking

    The value of financial advice when saving for retirement

    The value of financial advice when saving for retirement

    How to Build Wealth Through Long-Term Investing: Five Strategies

    How to Build Wealth Through Long-Term Investing: Five Strategies

    Best Secured Loans Providers in the UK

    Best Secured Loans Providers in the UK

    Power of Flexible and Scalable Cross border Payment Platform for Business

    Power of Flexible and Scalable Cross border Payment Platform for Business

    Gold Coins That Save You Tax in the UK

    Gold Coins That Save You Tax in the UK

    Apple’s Market Decline

    Apple’s Market Decline

  • Environment
    How Weather Events Like Heavy Rain or Heatwaves Affect Pest Activity

    How Weather Events Like Heavy Rain or Heatwaves Affect Pest Activity

    Building a Carbon-Competitive Advantage with Sustainability and Decarbonization Consulting

    Building a Carbon-Competitive Advantage with Sustainability and Decarbonization Consulting

    The Lost Art of Orienteering: Why Map and Compass Skills Still Matter

    The Lost Art of Orienteering: Why Map and Compass Skills Still Matter

    Sustainability in Dining: Reducing Waste for a More Profitable Future

    Sustainability in Dining: Reducing Waste for a More Profitable Future

    Environmental Benefits

    What Are The Environmental Benefits Of Choosing Eco-friendly Rubbish Removal In Croydon?

    Why You Should Hire Waste collectors for efficient waste removal

    Why You Should Hire Waste collectors for efficient waste removal

    Choosing the Right Floating Dock Platform for Your Aquaculture Cages

    Choosing the Right Floating Dock Platform for Your Aquaculture Cages

    How to Use UV Light in Your HVAC System for Cleaner Air

    How to Use UV Light in Your HVAC System for Cleaner Air

    Stress and Anxiety

    How Eco-Friendly Environments Can Reduce Stress and Anxiety?

  • Property
    Guide to purchasing property in Marbella

    Guide to purchasing property in Marbella

    Can Parquet Flooring Work in Modern Homes: A Versatile Choice or Just for Period Properties?

    Can Parquet Flooring Work in Modern Homes: A Versatile Choice or Just for Period Properties?

    7 Key Benefits of Asset Tracking for Property Owners

    7 Key Benefits of Asset Tracking for Property Owners

    company event image

    Luxury vs. Budget: Wedding Venues in the City of London for Every Couple

    Home

    How to Sell Your Chelsea Home for the Best Price

    How Smart Homes Are Changing the Way We Live

    How Smart Homes Are Changing the Way We Live

    Is Your New Home In A Nice Area?

    Is Your New Home In A Nice Area?

    Modern back-garden cabins are flourishing in residential settings

    Modern back-garden cabins are flourishing in residential settings

    The UAE’s Strategy to Become the World’s Most Lucrative Real Estate Market

    The UAE’s Strategy to Become the World’s Most Lucrative Real Estate Market

  • eCommerce
    High Stakes Strategies: Lessons E-commerce Entrepreneurs Can Learn from Casinos

    High Stakes Strategies: Lessons E-commerce Entrepreneurs Can Learn from Casinos

    Amazon Expert

    Amazon Expert: Key Qualifications to Look For

    Boosting Ecommerce Revenue with Smart Targeting Strategies

    Boosting Ecommerce Revenue with Smart Targeting Strategies

    Personalized Shopping: How Technology is Transforming Retail

    Personalized Shopping: How Technology is Transforming Retail

    How Can Ecommerce Businesses Learn From Entertainment Platforms?

    How Can Ecommerce Businesses Learn From Entertainment Platforms?

    Magento Web Development Company: Unlocking the Power of E-Commerce

    Magento Web Development Company: Unlocking the Power of E-Commerce

    eCommerce in 2025: What’s Changing and Why It Matters

    eCommerce in 2025: What’s Changing and Why It Matters

    E-Commerce

    Why Real-Time Transaction Monitoring is a Game-Changer for E-Commerce

    UI/UX Design Process for E-commerce Websites: 7 Key Ways to Create a Near-Perfect Interface

    UI/UX Design Process for E-commerce Websites: 7 Key Ways to Create a Near-Perfect Interface

No Result
View All Result
Today News
Home Business

New Fast Food Franchise Company Arrives With Force in Europe

Danielle Trigg by Danielle Trigg
April 14, 2023
Reading Time: 4 mins read
New Fast Food Franchise Company Arrives With Force in Europe
464
VIEWS
Share on FacebookShare on TwitterShare on LinkedIn

Brazilian franchise with operations in America started activities in Europe and already has franchisees in Lisbon, Porto, Braga and Leiria

But what are franchises? Franchising is a system of marketing products and/or services and/or technologies, based on a close and continuous collaboration between legally and financially distinct and independent companies, the Franchisor and its Franchisees, through which the Franchisor grants its Franchisees the right, and imposes the obligation, to operate a company in accordance with its Concept.

Related posts

The Business Benefits of Investing in T3 Modular Stand Solutions

The Business Benefits of Investing in T3 Modular Stand Solutions

May 8, 2025
530
Eco-Friendly Cardboard Boxes for Budget-Conscious Brands

Eco-Friendly Cardboard Boxes for Budget-Conscious Brands

May 8, 2025
363

“I like to playfully explain that the franchise is like a cake recipe that worked and it’s important to maintain the standard to replicate the success, despite changing the hand of the confectioner.” Who explains it is Lucas Atanazio Vetorasso, big name of the franchise market in Brazil, CEO of the ATNZO GROUP and owner of the company Poppys Fast Food, which has already started its operations in Portugal.

For being an attractive sector for entrepreneurs, the franchise market requires knowledge about the risks and concerns related to security, so it is important to be aware of the various strategies that can be adopted to minimize such risks, thus increasing the chances of success. When asked about strategies, Yamaguchi affirms that “market research and cultural understanding are fundamental for the evaluation of the business viability and fidelity of the target audience that will be built.

The speed of change occurs not only in the financial market, but in the consumer market in general, there are changes in behavior that cause novelties to be inserted more and more frequently in the market, and these challenges in the franchise market are considered in scale,

Why do people invest in franchises?

“Entrepreneurs choose to have a Franchisor by their side, not just to receive a strong brand. Franchisees receive support in Marketing, Products, Services, Finance and in all the necessary senses to achieve the success they desire,” says Atanazio. In periods of economic instability, franchising is even more solid, since business mortality rates are negligible when applied to the franchise format.

The mind behind brands

At the head of Grupo ATNZO, a franchise holding company, Lucas Atanazio Vetorasso, with only 38 years of age, has more than 3,200 franchise units and receives contacts from entrepreneurs from all over the world interested in expanding their business. Awarded the chair of Immortal by the Brazilian Academy of Writers, Atanazio also provides articles for important communication vehicles focused on the business area.

The market is not for amateurs

The speed with which changes occur in consumer behavior causes novelties to be inserted more and more frequently in the market, making the competition gradually more aggressive. Taking into account this obstacle, it is important to remember that for a brand to grow and stand out it needs to be built strategically. “Franchising is not paperwork, it’s strategy,” explains Atanazio, who is called by many a strategist, a title he likes very much.

“A good brand positioning is an action of differentiation of a company, product, brand or service through tangible or intangible attributes. That is, it is the first impression of your target audience, it is the first contact that your customers have with your competitive differentials before even knowing them. Clarity and breadth must go together.”, clarifies the entrepreneur.

Poppys Fast Food

There are many burger joints around the world. Data shows that the burger represents 36% of the world fast food market. So what are the reasons for a new brand to gain market share so strongly in various locations around the world? We asked the CEO who replied, “Simplicity and authenticity. From the beginning, we raised the flag of the true and traditional burger, without freshness and, as our slogan says, ‘Cut to the chase’. The good news is that we find many people with the same purpose. Have a good meal. Here in Brazil we have a phrase that can summarize: ‘the simple very well done is better than the complicated done anyway’”, concludes Atanazio.

Start in Portugal

“See, it is not today that I receive contacts from Portuguese Entrepreneurs and Consultants with the intention of opening a branch of ATNZO or even implementing our franchises, but I believe that in the business sector, the successful entrepreneur has to be aware of the correct timing,” replies Atanazio.

Looking at the forecasts of the various national and international bodies, the consensus is that next year will be one of slowdown. But the level varies, the most recent being the most optimistic: the Bank of Portugal estimates that the Portuguese economy is expected to grow by 6.8% this year and 1.5% in 2023.

Still, the ministers of Finance and Economy have already admitted that the economy may grow more than expected in the OE this year and, as Mário Centeno explained in the presentation of the latest bulletin, growth in 2022 also allows a “transitary” effect for next year, although more minimal.

Next steps

When asked about the next steps, Atanazio takes the leading stance and already points to new partnerships in other European countries. “We know the global economic instability and the challenges in European countries, but that doesn’t scare me. ‘ I come from Brazil,’” the businessman jokes and adds, “… I always say that I am a Captain of the sea in fury and, without a doubt, I repeat, this is the perfect moment.”, concludes the young CEO cited at the end of 2022 by Paulo Guedes, then Brazil’s Minister of Economy as a “good model to follow”.

Danielle Trigg

Previous Post

Brisco Business Launches New Website with Brand New Look to Enhance Customer Service

Next Post

ComputerXplorers, a renowned franchise in computer education, launches sister brand ActiveXplorers

Related Posts

The Business Benefits of Investing in T3 Modular Stand Solutions
Business

The Business Benefits of Investing in T3 Modular Stand Solutions

May 8, 2025
530
Eco-Friendly Cardboard Boxes for Budget-Conscious Brands
Business

Eco-Friendly Cardboard Boxes for Budget-Conscious Brands

May 8, 2025
363
Why Obtaining a Crypto License in the UK Is Becoming Essential for Global Fintech Growth
Business

Why Obtaining a Crypto License in the UK Is Becoming Essential for Global Fintech Growth

May 8, 2025
475
Online Communication Without the Risks: Safer Chat Sites Like Omegle
Business

Online Communication Without the Risks: Safer Chat Sites Like Omegle

May 8, 2025
544
Health, Fashion, and Lifestyle: 2025 Trends Shaping Wellness and Style Choices
Business

Health, Fashion, and Lifestyle: 2025 Trends Shaping Wellness and Style Choices

May 8, 2025
374
Is E-Biking or E-Triking Better?
Business

Is E-Biking or E-Triking Better?

May 8, 2025
19
Next Post
ComputerXplorers, a renowned franchise in computer education, launches sister brand ActiveXplorers

ComputerXplorers, a renowned franchise in computer education, launches sister brand ActiveXplorers

RECOMMENDED NEWS

Managing ADHD for Long-Term Success: A Step-by-Step Guide

Managing ADHD for Long-Term Success: A Step-by-Step Guide

2 years ago
489
Megaways Slots: How They Work and Why They’re Revolutionary

Megaways Slots: How They Work and Why They’re Revolutionary

9 months ago
554
Five Tips for Budgeting When You Have Children

Five Tips for Budgeting When You Have Children

2 years ago
553
3 Ways to Ignite Your Creative Spark

3 Ways to Ignite Your Creative Spark

2 years ago
408

BROWSE BY CATEGORIES

  • Business
  • Careers
  • Charity
  • Consumer
  • Culture
  • eCommerce
  • Education
  • Energy
  • Engineering
  • Entertainment
  • Entrepreneurs
  • Environment
  • Fashion
  • Finance
  • Food & Drink
  • Gaming
  • Gardening
  • Health
  • Insurance
  • Interiors
  • Legal
  • Leisure
  • Lifestyle
  • Manufacturing
  • Marketing
  • National
  • News
  • Opinion
  • Pets
  • Politics
  • Property
  • Sales
  • Sport
  • Sports
  • Tech
  • Transport
  • Travel
  • Uncategorized

BROWSE BY TOPICS

Agency AI autosmart banking Beauty business Christmas construction cyber security data digital Digital Marketing Services ecommerce entertainmnet finance fitness health inflation insurance kitchen KYND lifestyle manchester music News north overseas Personal Injury Pharmaceutical Industry property Real Estate recruitment Sir Michael Morpurgo Skincare sports technology The Victoria Quarter tourism travel UK vehicles Warkworth village watch workspace yorkshire

Latest news

The Business Benefits of Investing in T3 Modular Stand Solutions

The Business Benefits of Investing in T3 Modular Stand Solutions

May 8, 2025
Eco-Friendly Cardboard Boxes for Budget-Conscious Brands

Eco-Friendly Cardboard Boxes for Budget-Conscious Brands

May 8, 2025
How Private Cloud Enhances Risk Management and Compliance in Financial Services

How Private Cloud Enhances Risk Management and Compliance in Financial Services

May 8, 2025
Stylish Yet Safe: Modern Design Trends in Safety Flooring

Stylish Yet Safe: Modern Design Trends in Safety Flooring

May 8, 2025
How to spin the wheel in live Roulette

How to spin the wheel in live Roulette

May 8, 2025
What is a wash trough sink?

What is a wash trough sink?

May 8, 2025
Why Obtaining a Crypto License in the UK Is Becoming Essential for Global Fintech Growth

Why Obtaining a Crypto License in the UK Is Becoming Essential for Global Fintech Growth

May 8, 2025
Online Communication Without the Risks: Safer Chat Sites Like Omegle

Online Communication Without the Risks: Safer Chat Sites Like Omegle

May 8, 2025
Health, Fashion, and Lifestyle: 2025 Trends Shaping Wellness and Style Choices

Health, Fashion, and Lifestyle: 2025 Trends Shaping Wellness and Style Choices

May 8, 2025
Is E-Biking or E-Triking Better?

Is E-Biking or E-Triking Better?

May 8, 2025

Today News

  • About
  • Write for us
  • Contact
  • Privacy Policy

@2024 Rooftree Publishing Ltd

Today News in association with Kajino.com

Sign up for our newsletter




  • Business
  • Tech
  • Consumer
  • Finance
  • Environment
  • Property
  • eCommerce

Recent News

The Business Benefits of Investing in T3 Modular Stand Solutions

The Business Benefits of Investing in T3 Modular Stand Solutions

May 8, 2025
Eco-Friendly Cardboard Boxes for Budget-Conscious Brands

Eco-Friendly Cardboard Boxes for Budget-Conscious Brands

May 8, 2025
No Result
View All Result
  • Home
  • Business
  • Tech
  • Consumer
  • Finance
  • Environment
  • Property
  • eCommerce
  • Write for us
  • About
  • Contact