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So, you’ve decided you want to join the masses on Instagram and create an account for your business. Maybe you’re looking to build brand awareness or drive traffic to your website. Regardless of your reasons, there are a few things you need to do to ensure your Instagram account is successful.
Creating a successful Instagram account isn’t as easy as you may think. In fact, there are a few things you need to do to make sure your account stands out from the rest. This blog post will walk you through the basics of setting up and optimising your account for maximum impact.
Pick a Niche
Before you even start posting any content, you absolutely need to pick a niche to post within. The niche you choose is a very important decision you’ll have to make. So, before creating content, you’ll need to know which direction your account will be heading.
One of the biggest benefits of choosing a niche is that you’ll be able to target a specific audience, which will make the growth of your Instagram account much easier. There are many different niches on Instagram, ranging from gaming to cause parenting, pits, sports and more.
Get More Followers
Are you tired of seeing your Instagram posts getting lost in the sea of other content? Are you ready to boost your presence and attract more followers? Buying real Instagram followers is a quick and easy solution to growing your audience and gaining social proof. With a larger following, your photos and videos will get greater visibility and reach a wider audience organically.
Plus, having a higher follower count can increase your social credibility and make your account more appealing to potential brand partnerships or sponsorships. You can easily give yourself the boost you deserve. All you need to do is research the best sites that allow you to buy real Instagram followers UK. Purchasing followers can benefit a business, leading to increased visibility and improved engagement with potential customers.
The key is to ensure you are only buying real Instagram followers from reputable sources, which can be found in Business Computing World. These have a genuine interest in your brand and will engage with your content. Ultimately, done correctly, purchasing real followers can be an effective strategy for building a strong online presence for your business.
Use Hashtags
The next vital tip to gain more Instagram followers in 2022 is to use hashtags when you post. Almost every social media platform uses hashtags since they act as a filter for content. This means that when a user searches for a specific hashtag, they will be shown content related to that hashtag.
This is absolutely vital since, as established above, targeting an audience is the best way to grow and the best way to target an audience is by using hashtags. However, when using hashtags, one thing to keep in mind is that they should be very relevant to the content you post so that you do target the audience you want.
Check Out Popular Accounts
Another thing you should practice doing or get into the habit of doing is checking out popular accounts. If you are absolutely new to Instagram, this is a great way to get to know what sort of content you should be posting and what the popular accounts are doing to gain followers.
Another reason you should do this is to see who is following the account and potentially go on a following campaign. Essentially, this means finding people that follow accounts similar to yours and engaging or following with them in the hopes of getting a follow back. Since the account you are checking out is popular and similar to yours, the probability of the follower following you is increased.
Engage
As it turns out, engagement is one of the most important metrics that the Instagram algorithm uses to determine how entertaining or relevant an account is. This means that to gain Instagram followers, you need to start engaging on the platform and creating content that creates engagement. This is obviously no easy thing to do, which is another reason why you should check out the popular accounts.
Try Different Posting Methods
Another thing that many people who are new to Instagram often do is only post to their feeds. While this might be an effective strategy for those who already have many followers, for someone with a new account, you should begin using different posting methods.
The above tip mentioned creating engagement, and one of the best posting methods to do this is Instagram Stories. This is because Instagram Stories allows you to create polls or ask questions which can create engagement.
Another posting method that is great for reaching a new audience would be Instagram Reels. This posting method has short video clips overlaid with sound, which are usually funny or educational, and are shown to users who are not yet your followers. Finally, another method of posting that you could try to use is IGTV, which is Instagram’s version of long-form content.
David Prior
David Prior is the editor of Today News, responsible for the overall editorial strategy. He is an NCTJ-qualified journalist with over 20 years’ experience, and is also editor of the award-winning hyperlocal news title Altrincham Today. His LinkedIn profile is here.
